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The Beginning of Web Design...

Stating the Obvious
by Michael Sippey
7/24/00

Jakob Nielsen argues that "websites must tone down their individual appearance and distinct design in all ways." Nielsen argues that because the user's web experience is becoming more interconnected -- with syndicated content and services, and the growth of network-based computing -- sites need to become more generic in "visual design, terminology and labeling, interaction design and workflow, [and] information architecture."

This piece is the promised follow-up to Nielsen's June 25th piece, which dissected Microsoft's .NET announcement. In that piece, Nielsen argued that since the network is the new user experience, individual sites will no longer "supply a complete user experience, [instead] each site will supply a component of the overall user experience that is coordinated by the new nexus." Click here for more...

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